Maximising

Academies

Developing

Excellence

Development is our passion

At MADE Sports Consultancy, we don't just care about the game—we care about the future and the people who will shape it.  We are dedicated to delivering sustainable, high-performance solutions for football’s most ambitious environments and individuals.  

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The global game, universal success

Our expertise spans professional football clubs, associations, and leagues worldwide.  We take pride in our journey and value every opportunity to expand our knowledge and experiences. Football is not a ‘one size fits all’ approach, and neither are we. Our work transcends cultural, social, and economic boundaries, allowing us to adapt best practices to fit your unique context. 

 We develop talent without borders, wherever the game is played.

United Kingdom
France
Czech Republic
Austria
Norway
Slovakia
Hungary
Saudi Arabia
UAE (Dubai)
South Korea
Japan

The Made Playbook: End to end solutions

Our MADE Playbook offers a suite of services designed to maximize return on investment. We focus on defining long-term vision and strategy, strengthening football philosophy, aligning stakeholders, developing talent, and embedding best practices in youth development.

Whether you need targeted support or a complete transformation, our tailored strategies drive growth and ensure sustainable success.

Our projects

THE J LEAGUE: VISION 2030 & PROJECT DNA
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FC KOSICE: INDIVIDUAL DEVELOPMENT PLAN PROJECT
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SOUTH KOREAN K-LEAGUE: ACADEMY DIRECTOR WORKFORCE DEVELOPMENT PROJECT
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OUR MISSION

LIVING IN THE SECOND CURVE WORLD

Nothing halts progress faster than those who believe that yesterday's methods are the best for tomorrow. 

At MADE, we live in the future. It’s the only way to stay ahead in the ever-evolving football ecosystem. We keep the future firmly in our sights while delivering solutions designed for long-term success. 

What does the player of the future look like? The coach? The academy? We continuously challenge ourselves with these big questions, placing innovation and growth at the core of everything we do.

Testimonials

Having been associated with Terry, Adam and their company MADE throughout my career as an England International and Premier League player, I fully appreciate the importance of continued player and staff development.  In MADE you have accomplished practitioners unrivalled in this field with a proven track-record of developing players and staff in the elite environment.
- Matthew Upson, England International, Co-Commentator & Studio Analyst, BBC, Five Live & Premier League Channel
Having had the privilege of been coached by Terry as a youth team player and more recently working with both Terry & Adam in my role as Individual Development Coach at West Ham United, I’ve witnessed at first hand their expertise in individual development.  The extensive detail in their work across all four corners of player development has resulted in an outstanding track-record for maximising player potential and helping clubs gain valuable ROI. MADE are undoubtedly leaders in the field of individual development for any aspiring player, coach, club or association.
- Paul Konchesky, England International, Premier League Player, Manager & Individual Development Coach
A long-term strategy and sustainability are vital in any business and none more so than at our football club, FC Košice in Slovakia’s Niké Liga.  With MADE’s help we have successfully introduced the  Individual Development Plan methodology within our Academy, helping to create a Club Football Philosophy and Pathway for our young players. It is our ongoing pleasure to work with them in supporting the continued development of our players and staff.
- Dušan Trnka, President FC Košice
Having worked with Terry & Adam and seen at first hand their work ethic – professional, second-curve in their thinking and with forensic attention to detail – I wouldn’t hesitate to recommend MADE for your player, coach and club development requirements.
- Liam Manning, Head Coach Bristol City FC, EFL Championship
Working with MADE allows me not only help develop the next generation of players/athletes but also to continue working on my own self-development, given the high level of expertise within the MADE management team.  It’s an honour to be able to bring my sports psychology and coaching skill-set to the talented MADE team.
- Sam Westley BSc, Sports Psychologist & Individual Development Coach, Crystal Palace FC, English Premier League
As the Technical Director of the Slovakian FA, I was delighted to have the opportunity to work with Terry & Adam from MADE to deliver a workshop to our Academy Directors on the implementation of Individual Development Plans.  Their expertise in this field is unsurpassed.
- Roman Pivarník, Technical Director, Slovakian FA